First Choice Transportation respects the privacy of its users on www.firstchoicetransportation.co.uk. For the purposes of this document, the term “User(s)”—and wherever the context requires “You”, “Your”, or “Yourself”—refers to any individual or business entity accessing or using the Website. If a natural person is acting on behalf of a business, these terms shall also apply to the business entity. This Privacy Policy outlines what information we collect, how we collect it, how it’s used, and the steps we take to protect your data. Capitalized terms not defined here shall have the meanings assigned to them in our Terms of Service.
By using this Website, You consent unconditionally to the terms outlined in this Privacy Policy, including the collection, use, and handling of your information in accordance with the terms below. If you do not agree with this Privacy Policy, please refrain from using the Website.
We collect your information when you submit it via our Enquiry Forms, Booking Forms, or other sections of the Website. This User Information may include your Name, Email Address, Phone Number, and any other details you choose to provide. By submitting this data, you authorize us to collect, store, process, and use it in line with this Privacy Policy.
When contacting us, you may be required to provide your name, phone number, email, and message content. This data helps us respond effectively. First Choice Transportation is not responsible for verifying the authenticity of any information submitted. You confirm that all User Information you provide is true and accurate to the best of your knowledge.
Any information that can directly identify you will be considered Personally Identifiable Information (PII).
When you use the Website, certain technical information is automatically recorded in server logs. This may include your IP address, browser type, access times, pages visited, and device information. This data is used for analytical purposes to help us improve the Website’s functionality and user experience.
We use technologies like cookies, tracking scripts, and analytics tools to understand how you interact with the Website. This information remains anonymous unless voluntarily linked to personal data you provide.
We may use the information you provide for purposes including but not limited to:
Verifying your contact details
Responding to booking and enquiry requests
Sending you offers or updates
Improving Website experience and performance
Troubleshooting and customer support
Internal research and analytics
Preventing fraud or abuse
Legal compliance and law enforcement requests
We may share your information—excluding sensitive Personally Identifiable Information—with trusted partners, affiliates, service providers, or business associates to assist with bookings, marketing, analytics, or service enhancements.
We may disclose your Personally Identifiable Information only in the following situations:
With your express consent
To comply with applicable laws or legal processes
To enforce our Terms or protect our rights
In case of fraud prevention, investigation, or public safety
During any merger, acquisition, or restructuring of First Choice Transportation
Data may be stored on servers located within or outside the United Kingdom, depending on hosting and storage arrangements.
We implement reasonable technical and organizational safeguards to protect your data. These include secure servers, restricted access, and encryption where appropriate. However, no digital platform is completely immune to threats. By using the Website, you acknowledge this risk and accept that data transfer is at your own discretion.
We shall not be held liable for unauthorized access, transmission errors, or third-party actions beyond our control.
We reserve the right to amend this Privacy Policy at any time. Updates will be posted on the Website and will become effective immediately. Continued use of the Website following any change signifies your acceptance of the revised terms.
We are not responsible for any loss, misuse, or disclosure of data resulting from events beyond our control, including but not limited to natural disasters, strikes, wars, cyberattacks, or service outages.
For questions or concerns regarding this Privacy Policy, Website practices, or your data, please contact us: